Why You Should Be Using HTML5 Ad Creatives for Better Results

If your company is still using static banners instead of HTML5 ad creatives, you could be losing out on a lot of cash.
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Alexis Ng

Recent Posts:

Is AI an Advertiser's Friend or Foe?

If the mention of Artificial Intelligence conjures up images of a '50s sci-fi movie with tin-lined r...
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Predictive Analytics - A Crystal Ball to Peer Into Future Market Wants

As most advertisers readily admit, the ability to peer into the future would make their jobs infinit...
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Using AI Technology to Create Smarter Ads

Thanks to new technologies such as artificial intelligence (AI) and automation, advertising is no lo...
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The Anatomy of a Successful Online Campaign

Despite its relatively short lifespan thus far, online advertising has already experienced a signifi...
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Are Online Video Ads Eating the TV Advertising Marketplace?

Picture this: It's 7 pm on a Saturday night in 1990. A family of four is just settling down to watch...
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Online Gaming Campaigns Score with Automation

Despite its immense size and seemingly never-ending capacity for growth, the gaming industry continu...
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Leveraging AI for Your Online Video Advertising

In the rapidly changing landscape of online advertising, where technology is infusing the entire ind...
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ReFUEL4 Success Story: inkbox Creates Pain-Free Campaigns Using Predictive Analytics

  “ReFUEL4 allows us to provide fresh content in our campaigns without having to worry about perform...
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Machine Learning Helps Advertisers Work Smarter

While the flying cars and machine-fueled maid service from your favorite cartoons of old have yet to...
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Nimble AI Is a Natural Fit for the Dynamic FMCG Market

Sometimes the name says it all. In the case of fast-moving consumer goods (FMCG), the dilemma posed ...
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