How Will YouTube's New Ad Pods Impact Your Video Ads

Google has announced a new way to display video advertising on YouTube – ad pods. These pods – a set of two video ads that are served back-to-back either before or during a video – will brin...
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The State of Social Media in 9 Key Stats from 2018

Social media marketing continues to be a popular and effective tool for advertisers. Over the past y...
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Your Complete Guide to E-Commerce Features on Social

Especially today, social media platforms are more than an entertaining way to pass time and to conne...
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3 Reasons Your Video Ads May be a Waste of Money

There's no question that video advertising is as popular as ever – and it's showing no signs of slow...
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So, Just How Long Should My Digital Video Ads Be?

A few years ago, there was an article circulating the Internet focused on a study about attention sp...
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How to Tell a Story: Excelling at Snapchat and Instagram Stories

Instagram and Snapchat are two of the most exciting and intriguing social media platforms.
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What You Have to Know about Advertising on Facebook Marketplace

With tentacles that reach far and wide throughout society, Facebook is renowned – infamous in some c...
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Introducing the Way to Master Instagram Video Ads

Instagram is one of the most popular social media platforms today. The photo and video sharing app h...
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IGTV and the New Opportunities it brings for Content Marketing

Instagram recently rolled out a new feature you may have heard about or started using for your conte...
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How Time Well Spent has affected Social Media Marketing

There's a new movement on the horizon that's not only affecting the way that people are talking abou...
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How to Ace the Competitive Realm of Education Marketing

Few verticals are as dynamic as education. While our mind's eye might picture the stoic brick buildi...
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